Jul 31, 2018
It turns out, customers are a lot like cats – they are a lot happier when you follow their specific care and feeding instructions.
Everyone has different priorities, different things that they care deeply about. In this episode, we discuss the importance of knowing what makes people tick (and where they like to...
Jul 24, 2018
Have you ever thought about the difference between staying and not leaving? There is very different energy between the two, even though we confuse them. Sometimes the middle lane seems like a lane where you can hang out and coast, and not make a choice, but it can be a dangerous place to stay.
In this episode,...
Jul 17, 2018
Pee my WHAT? The encore performance
What does peeing your pants have to do with better business? This week, we revisit our very first episode, over a year ago, where Jodi and Eliot talk about the importance of sharing those vulnerable stories that businesses need to tell.
Why is that important for business?
Jul 10, 2018
Ep 57 – Certainty
Have you ever noticed a tendency to view things in a binary, all-or-nothing way? Does delegating frustrate you, because you worry someone else would just mess things up, so why not do it yourself? Do you “hate conflict”? In this episode of So Here’s My Story, let’s talk about exactly...
Jul 3, 2018
Ep 56 – The Red Hen
The notion of choosing politics over business has been in the news lately, and it begs the question: how you know when choosing clients for fit is discriminatory, and when it is beneficial to the culture of your business. That’s the topic of this episode of So Here’s My Story.
Why is that...